Privacy policy

Last updated: 17 October 2026

This privacy policy explains how Lavderma Limited ("Lavderma", "we", "us") collects and uses personal information when you visit lavderma.com, apply for a trade account, place an order or contact us.

Who we are

Lavderma Limited is the data controller for the personal information described in this policy. We are a company registered in England and Wales (company number 14890263). Registered office: Unit 5, 290-298 Mare Street, London E8 1HE, United Kingdom. Email: info@lavderma.com. Phone: +44 7555 396937.

Information we collect

  • Contact and account details: name, clinic or business name, email address, phone number, billing and delivery addresses.
  • Trade verification details: your professional registration body and number (for example GMC, NMC, GDC, GPhC or HCPC) and, where relevant, your clinic's CQC number. We use these to confirm that you are entitled to buy professional products.
  • Order information: products ordered, order history, delivery details, returns and correspondence about your orders.
  • Payment information: payments are processed by our payment providers at checkout. We do not see or store your full card details.
  • Communications: messages you send us by email, phone, WhatsApp or our website forms, including reports of side effects.
  • Device and usage information: IP address, browser and device type, pages viewed and how you use the website, collected through cookies and similar technologies (see "Cookies" below).

How we use your information and our lawful bases

  • To open and manage your trade account and process your orders, including delivery, returns and customer service. Lawful basis: performance of a contract.
  • To verify your professional registration before giving you access to trade checkout. Lawful basis: our legitimate interest in supplying professional products only to qualified practitioners, and our legal and regulatory obligations.
  • To meet legal and regulatory obligations, such as keeping tax and accounting records, product traceability and handling side effect and incident reports. Lawful basis: legal obligation.
  • To send you product news and offers by email, where you have agreed to receive them or where the law allows us to contact business customers. You can unsubscribe at any time using the link in each email. Lawful basis: consent or legitimate interests, as applicable.
  • To understand and improve our website using analytics, only where you have accepted analytics cookies. Lawful basis: consent.
  • To keep our website and payments secure and prevent fraud. Lawful basis: legitimate interests.

Cookies

We use cookies that are necessary for the website to work, such as keeping items in your cart and keeping you logged in. With your consent, we also use analytics and marketing cookies, including Google Tag Manager and Google Analytics, to understand how the website is used. Analytics and marketing cookies are not set until you accept them in our cookie banner, and you can change your choice at any time through the cookie settings link on the website.

Who we share your information with

We share personal information only where needed to run our business, with:

  • Shopify, which hosts our website and online store;
  • payment providers that process payments at checkout;
  • couriers and delivery partners that deliver your orders;
  • email, analytics and communication providers we use to contact you and improve the website (for example Google, our email marketing provider and WhatsApp);
  • our professional advisers, such as accountants and lawyers;
  • regulators, law enforcement or other authorities where the law requires it, for example the MHRA in connection with medical device vigilance.

We do not sell your personal information.

International transfers

Some of our service providers process information outside the United Kingdom. Where this happens, we make sure appropriate safeguards are in place, such as UK adequacy regulations or the UK International Data Transfer Agreement or Addendum.

How long we keep your information

We keep account and order information for as long as your account is active and for at least six years after your last order, to meet tax and accounting requirements. Records relating to product safety and side effect reports may be kept for longer where regulations require it. Marketing preferences are kept until you unsubscribe. We delete or anonymise information when it is no longer needed.

Your rights

Under UK data protection law you have the right to:

  • access the personal information we hold about you;
  • ask us to correct inaccurate information;
  • ask us to delete your information, where we no longer need it;
  • ask us to restrict or object to how we use your information;
  • ask us to transfer your information to another organisation;
  • withdraw your consent at any time, where we rely on consent.

To exercise any of these rights, email info@lavderma.com. We will respond within one month.

Complaints

If you have a concern about how we use your information, please contact us first. You also have the right to complain to the Information Commissioner's Office (ICO): ico.org.uk, telephone 0303 123 1113.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it was last changed.